Friends, clients and readers of www.business-in-asia.com often ask me how they can better their understanding and mastery of business in
Asia. Although I have lived in Asia for years, constantly read on Asian subjects, travel in the region frequently and often meet and talk with Asian business leaders, government officials and managers throughout the region, the older I get the more I realize the less I know and the more I realize I still need to learn. From this, I have come increasingly to see that learning is a life long process and something that we all must continue to work at if we are to better understand the forces that swirl in front of us and that ultimately may profit or beggar us.
Because of this, I often have looked for books on Asian business that tried in a more comprehensive and thoughtful manner to examine the crosscurrents and forces that drive and hinder business in
Asia. In this search, I also came to feel that how business was done in Asiawas certainly different and that many very talented western businessmen and women with a few very notable exceptions were only seeing part of the puzzle that is business in Asia. I also came to believe that many of the books written on business failed to focus on Asian business issues and were therefore not useful to those of us interested in this dynamic and growing region. (Note: This is not universally true and over the last six years some of the authors we have reviewed here such as Bill Heinecke, Richard C. Koo, Cesar Bacani, Michael Blackman, Lawrence J. Brahm, Dr. Frank Jurgen-Richter and Dinna Dayao among others certainly have written books that both illuminated Asian business subjects and were of considerable interest and use to business professionals.)
It is in the context of this search that I am extremely excited to note John Wiley & Sons (Asia) Pte Ltd ’s recent issuance of their Executive MBA – Strategies, Skills, Solutions business book series. John Wiley & Sons (www.wiley.com ) which was founded in 1807 is the largest publisher of technical and non fiction books worldwide. John Wiley & Sons ’s core businesses include scientific, technical and medical journals, encyclopedias, books and other online products and services. It also provides professional and consumer books, subscription services and education materials for undergraduate and graduate students. John Wiley & Sons has publishing, marketing and distribution centers in the
, United States , Canada Europe, Asiaand . The company is listed on the New York Stock Exchange. Australia
Currently there are four books
published in the series which is published in paperback.
The current titles include Strategy for Success in
Asia by Andrew
Delios and Kulwant Singh, Human Resource
Management by Hugh Bucknall and Reiji Ohtaki, Succeeding
with the Balanced Scorecard by James Creelman and Naresh
Makhijani and Corporate Governance by
Peter Wallace and John Zinkin . In the
months ahead we will be looking at each of these in turn but even from
cursory view, it is obvious that the new series is a tremendous
addition to executive libraries, MBA study programs and a great
libraries throughout the region.
About the Author: Christopher W. Runckel, a former senior US diplomat who served in many counties in Asia, is a graduate of the University of Oregon and Lewis and Clark Law School. He served as Deputy General Counsel of President Gerald Ford’s Presidential Clemency Board. Mr. Runckel is the principal and founder of Runckel & Associates, a Portland, Oregon based consulting company that assists businesses expand business opportunities in Asia.
Until April of 1999, Mr. Runckel was Minister-Counselor of the US Embassy in Beijing, China. Mr. Runckel lived and worked in Thailand for over six years. He was the first permanently assigned U.S. diplomat to return to Vietnam after the Vietnam War. In 1997, he was awarded the U.S. Department of States highest award for service, the Distinguished Honor Award, for his contribution to improving U.S.-Vietnam relations. Mr. Runckel is one of only two non-Ambassadors to receive this award in the 200-year history of the U.S. diplomatic service.
Copyright, 2007 © Runckel
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